Netflix management knows content is king. The company spent $12 billion developing original shows last year. It released 88% more original programming in 2018 than it did the previous year.
And spending on original shows and movies is expected to hit $15 billion this year.
It now invests more in content than any other American TV network.
To fund its new shows, Netflix is borrowing huge sums of debt. It currently owes creditors $10.4 billion, which is 59% more than it owed this time last year.
The problem is that no matter how much Netflix spends, it has no chance to catch up with its biggest rival…
Disney’s cable business has stagnated over the past seven years.
But in about 175 days, Disney is set to launch its own streaming service called Disney+.
It’s going to charge $6.99/month—around $6 cheaper than Netflix.
And it’s pulling all its content off of Netflix.
This is a big deal.
Clearly, Disney is king of the blockbuster. Over the past six years, its average film has raked in $1.2 billion at the box office.
So Long Netflix…
Picture this…
Disney puts a blockbuster like Avengers Endgame on its platform the same day it opens in theaters.
After a few weeks it’s no longer in theaters. You can’t buy it. You can’t rent it. The only way to watch is to subscribe to Disney’s steaming service, Disney+.
For example, the only place your children or grandchildren will be able to see
Toy Story 4 and
Frozen 2 may be on Disney+.
Can you imagine how many parents will sign up for this? I’ll certainly be subscribing for my daughter.
At $6.99/month, what family with kids under 12 years
wouldn’t subscribe?
Plus, Disney owns 60% of America’s second-largest and fastest-growing streaming service, Hulu.
Disney has shown it can produce movies and shows people want to watch. No competitor comes within 1,000 miles of Disney’s world of content.
Disney’s ownership of iconic franchises like Star Wars gives it something no money can buy.
Meanwhile, Netflix will lose a lot of its best content—and potentially millions of subscribers who switch to Disney+.
While Netflix is running into debt “trying out” new shows, Disney already has the best of the best in its arsenal.