You can see how people talk about records being forced. So I guess they feel like everything is real and organic and they're part of the movement.
Plus people love to see the underdog win.
We've had this discussion ad nauseum. From what I know, he is an independent artist by the true definition. I could obviously be wrong.
But he is not tied to a major label. He just happens to have well connected, experienced people behind him. With access to a lot of resources. Including money.
So technically he's not "independent" if he has people investing in him and those investments require dividends.
Technically, the only truly independent artist who's immensely successful is Tech N9NE. No apple deal or industry push.
Heard Tech N9NE even owns the factories that produces his merch. That's independence.
Btw, what's up Phil, no time no talk. Hope everything is groovy on your end bro.