MoviePass Offers $10 A Month Subscription Service

The small victories :lol:
Up to the kiosk with my MP card like...
tenor.gif
 
Went to see Antman... at 7:10... no showings available via Moviepass.

Not an IMAX, Dolby, nothing... just a regular theater. It was at an AMC too... they even ran a commercial for A-List and I felt like they were rubbing it in my face.
:lol: :lol:

Thats cold. I still remember how frustrated I felt when the entire app was down :smh:
 
My uncle sent me a referral link so I figured I'd give it a shot.
Signed up for the $7.95/month for 3 movies per month.
Did I dun goof?
 
Looking to check out the Spy Who Dumped Me with my girl tonight (her choice) any reviews?

My girl getting A-List on the 15th, but right now her cancelled MP is still working, hopefully check in works when I get to the theater...
 
The MoviePass Effect? Cinemark Gains Traction With Movie Club Subscription Plan
cinemark-logo2.jpg

by Dade Hayes

August 8, 2018 3:44pm

EXCLUSIVE:
Cinemark’s Movie Club, the first subscription program backed by an exhibitor, has surpassed 350,000 active members, the company said today. CEO Mark Zoradi tells Deadline that MoviePass deserves at least a smidgen of the credit for the rapid growth.


The industry knives are out for MoviePass, whose chaotic 2018 that has prompted industry concerns about its potential to sour millions on moviegoing if it is forced to shutter. On this point, Zoradi differs notably from AMC CEO Adam Aron, who has publicly sparred with the startup in recent months, deriding its model as unsustainable. “I take the more upbeat view” on the impact of MoviePass, Zoradi said. “It has helped create awareness of subscription moviegoing.”



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Movie Club differs from MoviePass — and AMC’s recently launched Stubs A-List — in significant ways. For $9 a month, it offers members one free movie, plus discounts on guest tickets, concessions and other bonuses.

Cinemark, the No. 3 U.S. exhibitor, sees the club as a basic customer lure in a delicate moment for moviegoing given the proliferation of other entertainment options. About 45% of Movie Club members were not previously part of the exhibitor’s existing loyalty program, and their spending now accounts for about 6% of percent of total box office at Cinemark. The circuit this morning posted record revenue in its second quarter and strong profit figures due to a surge of spring and summer attendance.

Unlike other plans, Movie Club members retain their credits for up to six months even if they don’t attend a movie in a given month, with unused ones rolling into future months. Even so, 75% of members do use the credits inside of six months.

Zoradi, who came to Cinemark in 2015 from an international executive role at Disney, witnessed first-hand the popularity of subscriptions in the UK and France. In February 2017 — months before MoviePass launched its unlimited plan, he notes — he led an internal team developing Movie Club. The aim was to not only draw from the successful overseas plans but also to take a cue from the services customers interact with in their day-to-day life, including mobile phone plans, video streaming, gyms and e-commerce.
In testing Movie Club, “what we found was the broad group of moviegoers — those who go to movies one or two times month — was who we wanted to go after.” MoviePass, by comparison, initially aimed for avid moviegoers, one reason for its cash shortfall, though it recently scaled back to three films for $10 a month, a setup it now says addresses 85% of its membership.


Zoradi does not rule out possibly adding a more expensive tier for heavier moviegoers down the line. But by keeping the initial ambitions fairly modest — “we didn’t really reinvent the wheel,” the CEO says — Cinemark found that it learned to stimulate more appetite for ticket buying. “People are telling us they want to go four to six times more per year than non-members do,” he said.

One key, influenced by the millennial members of the Cinemark team, was trying to create an easy route to signing up and canceling a membership via the app. “We took all the friction out of the moviegoing process,” Zoradi said. “What we wanted to do was take away the fine print or red tape.”

At the same time, harvesting broad consumer data (such as restaurant or ride-share preferences of moviegoers) isn’t the end goal, as it is for MoviePass, Zoradi says. “We’re not looking to sell the data,” he said. “We’re looking to husband the data. … We’re not in the business of peddling it.”

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Cinemark's deal isn't really a deal to me.

I'm disappointed The Meg isn't rated R.

I'm going to try and see Black KKKlansman and 8th Grade this weekend.
 
Cinemark's deal isn't really a deal to me.

I'm disappointed The Meg isn't rated R.

I'm going to try and see Black KKKlansman and 8th Grade this weekend.

I'm with you on Cinemark. I'm really surprised they haven't tweaked it with A-List starting up. They have the nicest theater close to me, so if they'd do something anywhere close to MP/A-List I'd jump on it in a heartbeat.
 
canceled my membership before they changed the whole plan smh...oh well...ill wait it out till im eligible to re-up.


Same here, but I don't think I'll be reupping once my 9 month ban is up.

I hardly went to the movies like that, but with Moviepass I went more often but still that was only like 1-3 times a month when me and my girl wanted to see something. Before Moviepass we would just watch everything online and like big blockbusters or movies we really wanted to see we would go to the movie theater.
 
I think 3 times a week is near perfect, that is why I like AMC because two times a month, the A-List practically pays for it. I went to two movies this past week and do not think imma see Meg tonight because of the wide spread showtimes, but 3 a week is still good for me. I do not need a movie a day like MP first promised.

I cancelled MP and now I am on the 9 month ban, IF i wanted to sign back up, the MP only follows your email, couldn't you just sign up with a new email? Has anyone tried?
 
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