Holiday '10: Nike Air Go LWP Returns

nike air go lwp · Oct 22, 2023

nike air go lwp · Oct 29, 2023

A lesser-shared colorway…always looking for a pair in better condition…messed up and let a single shoe that was signed by Penny get away on eBay a couple years ago

it was this colorway he featured in the big game against the Bulls (you’ve seen the pics)…otherwise, Penny did not wear this model in many other games. These were also on Reggie’s feet during the ASG Weekend in ‘95.

5o'clockShadowBoxer · Oct 29, 2023

What people are trying to charge for retro LWPs is insane

nike air go lwp · Nov 5, 2023

At 11.5 ounces, an exceptionally light basketball shoe even by today’s standard, the Nike Air G.O. LWP forever influenced the future of Nike Basketball. Nike Creative Director and Designer, Eric Avar, had a vision for extending lessons learned from previous projects when addressing the tooling and assembly of this transformational shoe.

With production starting in late 1994, this silhouette caught the eye of an intrigued middle schooler with a fascination for architecture, design, and sports. The same interest and appreciation for this model started in 1995 and continues to today as I look back upon its history.

Released as part of a triad (basketball, tennis, and running) the Light Weight Performance (LWP) line introduced a technology referred to as TENSILE AIR. This encapsulated component has roots in other applications and ultimately came to be known as ZOOM AIR. Tracing the lineage of this technology and its impact in addressing performance and comfort within a low-profile across Nike’s wide variety of brands will allow this model to be celebrated for years to come.

While the myriad of colorways originally released can be found on countless college and professional teams, it was Tim Hardaway (Mr. UTEP 2-Step) who would serve as the lead promoter for the Air G.O. — an important gesture by a brand who was showcasing the wide cross section of talented players during a time in which many were looking for who was “next” to lead the NBA.

Thank you to those who also appreciate this piece of footwear and have shared their insights throughout the years. As my forever favorite Nike Basketball shoe, I hope the approaching 30 year anniversary can bring a second retro for those who appreciate this shoe and for those who have yet to have a chance. Happy Air G.O. Day!

Girl Thats Jules · Feb 24, 2024

Players didn't do this that often back then, wearing a sneaker that was a few years old.

John Stockton did it for few years with a pair of Forces.

nike air go lwp · Nov 5, 2024

Happy November 5th, Happy AIR G.O. Day! November 5 celebrates the innovative silhouette which registered at just 11.5 ounces, an exceptionally light basketball shoe even by today's standard. 2024 marks the Nike Air G.O. LWP's 30th Anniversary-forever influencing the future of Nike Basketball.

Nike Creative Director and Designer, Eric Avar, had a vision for extending lessons learned from previous projects when addressing the tooling and assembly of this transformational shoe. With this retrospective look at the AIR G.O., I would appreciate fellow enthusiasts to share their pairs and histories. Can Nike reveal the early sketches, mockups, prototypes, and samples?! What can the Department of Nike Archives bring into the light to inspire a new generation of designers?

Thank you to those who also appreciate this piece of footwear and have shared their insights throughout the years. As my forever favorite Nike Basketball shoe, I am excited to hear insights hinting at a second retro release in early 2025. Dear

nike : JUST DO IT! Happy #AirGODay ! #nikeDNA #NIKEsportswear