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- Joined
- Jan 27, 2013
July 1 - "Bloodline" colorway release
Official Info release:
“From the time he was in high school, Zion keeps you right on the edge of your seat,” says Howard “H” White, VP, Jordan Brand Affairs. “You know that anything can happen. It’s like looking at a famous painting. No one’s really arguing about how special it is. All you can do is be in awe at what he does.”
In creating the Zion 1, Jordan Brand designers were taken by Williamson’s unique blend of star power. They looked to design a silhouette that both enabled his immense physical tools on the court while also illustrating personal traits that make him a one-of-a-kind superstar — and they didn’t have to look far. All they needed was to say his name.
“We knew that one of Zion’s main inspirations for the look of the shoe was superhero armor. But when we thought about an icon or symbol that could clearly draw out the shoe’s benefits, the “Z” made perfect sense to us,” says Vianney de Montgolfier, Senior Footwear Designer, Jordan Sport. “It’s the letter for speed, it has the base for power, and it’s maybe the most distinguishable letter in the alphabet. There’s nothing else like it.”
Williamson’s athletic force brings together speed and power to a level that, for White, puts him in rarified air. But Zion made an important impression on H and the brand in another way: his superstardom was joined by a down-to-earth nature rooted in values like love for his family, accountability to those who relied on him and a legacy of impact that should supersede any viral dunk montage viewed millions of times online. As the first Gen-Z athlete in Jordan Brand’s history, Williamson’s commitment to personal values has the cool poise of a veteran leader.
The Jordan x Zion apparel collection blends performance-inspired designs, materials and mobility with the comfort and versatility of everyday streetwear
Graphics, such as the anime-inspired biceps pose with exclamation marks, express Williamson’s youthfulness and his out-of-this-world strength.
“I remember talking to Zion once when he was close to the draft, when he said that he needed to go back to class,” says White. “He said that he was in the middle of a few projects with his classmates and that they depended on him. He couldn’t leave them hanging. Boy, that sounds a lot like the Black Cat, doesn’t it? We all have a responsibility to a certain standard. When a mountain of a man stands with the common man, that’s when phenomenal things happen.”
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"WELCOME TO ZION.
With a down-to-earth persona and abilities that are out of this world, Zion is unlike anybody else.On court, the gentle spirit who's all about family transforms into an unmatched force of unstoppable athleticism and speed.The Zion 1 kicks off his signature line with a design inspired by his duality of humility and superhuman ability.Full-length Air Strobel cushioning is stacked with a Zoom Air unit in the forefoot—a sensational mix of plush underfoot comfort and rapid responsiveness.It's light, stable and strong, with aggressive traction to help Zion grip the court and control his power.
Full-Length, Responsive Air
A full-length Air Strobel unit is stitched directly to the upper, sitting right under your foot for a cloud-like feel.An energy-returning Zoom Air unit is stacked underneath the forefoot to add an extra burst of responsiveness.
Locked-In to Step Out
A 2-loop band helps keep you secure each time you lace up, while higher sidewalls provide the utmost side-to-side stability.
A Different Type of Speed
A multi-directional outsole pattern provides stop-and-go traction for players who stay on their toes.
Plush Comfort Without the Weight
A dynamic, flexible tongue includes targeted padding over the top to ease lace pressure and to provide plush comfort without added weight."
Official Info release:
The Zion 1 is Made to Move Different
Zion Williamson's signature shoe ushers in a new era for Jordan Brand, built for a once-in-a-lifetime athletic talent.
news.nike.com
“From the time he was in high school, Zion keeps you right on the edge of your seat,” says Howard “H” White, VP, Jordan Brand Affairs. “You know that anything can happen. It’s like looking at a famous painting. No one’s really arguing about how special it is. All you can do is be in awe at what he does.”
In creating the Zion 1, Jordan Brand designers were taken by Williamson’s unique blend of star power. They looked to design a silhouette that both enabled his immense physical tools on the court while also illustrating personal traits that make him a one-of-a-kind superstar — and they didn’t have to look far. All they needed was to say his name.
“We knew that one of Zion’s main inspirations for the look of the shoe was superhero armor. But when we thought about an icon or symbol that could clearly draw out the shoe’s benefits, the “Z” made perfect sense to us,” says Vianney de Montgolfier, Senior Footwear Designer, Jordan Sport. “It’s the letter for speed, it has the base for power, and it’s maybe the most distinguishable letter in the alphabet. There’s nothing else like it.”
Williamson’s athletic force brings together speed and power to a level that, for White, puts him in rarified air. But Zion made an important impression on H and the brand in another way: his superstardom was joined by a down-to-earth nature rooted in values like love for his family, accountability to those who relied on him and a legacy of impact that should supersede any viral dunk montage viewed millions of times online. As the first Gen-Z athlete in Jordan Brand’s history, Williamson’s commitment to personal values has the cool poise of a veteran leader.
The Jordan x Zion apparel collection blends performance-inspired designs, materials and mobility with the comfort and versatility of everyday streetwear
Graphics, such as the anime-inspired biceps pose with exclamation marks, express Williamson’s youthfulness and his out-of-this-world strength.
“I remember talking to Zion once when he was close to the draft, when he said that he needed to go back to class,” says White. “He said that he was in the middle of a few projects with his classmates and that they depended on him. He couldn’t leave them hanging. Boy, that sounds a lot like the Black Cat, doesn’t it? We all have a responsibility to a certain standard. When a mountain of a man stands with the common man, that’s when phenomenal things happen.”
---------------------------------------------------------------------------
"WELCOME TO ZION.
With a down-to-earth persona and abilities that are out of this world, Zion is unlike anybody else.On court, the gentle spirit who's all about family transforms into an unmatched force of unstoppable athleticism and speed.The Zion 1 kicks off his signature line with a design inspired by his duality of humility and superhuman ability.Full-length Air Strobel cushioning is stacked with a Zoom Air unit in the forefoot—a sensational mix of plush underfoot comfort and rapid responsiveness.It's light, stable and strong, with aggressive traction to help Zion grip the court and control his power.
Full-Length, Responsive Air
A full-length Air Strobel unit is stitched directly to the upper, sitting right under your foot for a cloud-like feel.An energy-returning Zoom Air unit is stacked underneath the forefoot to add an extra burst of responsiveness.
Locked-In to Step Out
A 2-loop band helps keep you secure each time you lace up, while higher sidewalls provide the utmost side-to-side stability.
A Different Type of Speed
A multi-directional outsole pattern provides stop-and-go traction for players who stay on their toes.
Plush Comfort Without the Weight
A dynamic, flexible tongue includes targeted padding over the top to ease lace pressure and to provide plush comfort without added weight."
Zion Williamson to Get Signature Jordan Brand Shoe
Former Duke Blue Devils star Zion Williamson may not have won Rookie of the Year, but he's winning the endorsement game. Williamson will reportedly get his own signature line Jordan Brand shoe, called the Z Code.
www.si.com
- Black/Bright Crimson-Amarillo-White ( DA3130-001 ) {May 19)
- Black/Metallic Gold-White (DA3130-002) {April 23}
- Black/White-Bright Crimson (DA3130-006)
- Light Smoke Grey/Smoke Grey-Black-Total Orange: DA3130-008
- Green/Asparagus-Beach-Black (DA3130-300)
- Blue Void/Fierce Purple-Indigo Haze-Bright crimson (DA3130-400) {May 5}
- Blue Void/White-Metallic Gold-University Red (DA3130-401)
- Dark Beetroot/Sesame-Metallic Red Bronze (DA3130-600) {May 26}
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