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All of these designs are trash and compared to this they all look like kids trying to do what professionals do without even trying. It mustve been a landslide.
The only other halfway interesting design is but she tried way too hard and doesnt seem to quite 'get it'. This is what I expect to see out of someone who is an 'artist' because their husband makes enough money for them to be one. Not that I know this lady's story, thats just the impression i get. If she had a thorough eye for design she wouldve taken her style further and accentuated it with this sole and not the common obvious use of the 90. It wouldve matched up well with that **** she has going on with the toe area. But all that going on with the heel is too much. Erase that or do something better with it.
Anyway, my point is the Neckbeards didnt need any edits. Its an effortless, unique and classic design right out of the gate.
I cant wait to see whats coming for next year's vote. Im not sure how these designs are chosen to vote for but Nike needs to do a better job with competition. The other guys last year clearly didnt stand a chance. The drop off is laughable.
based on a post on reddit, there's about 300 people submitting designs this year for the NYC themed AM drop for 2019. from those 300, Nike will vote internally for the best 10, and then refine and develop those concepts further and debut the final 10 entries for public voting. It sounds like a much better process than pick 12 "curators" and let them design crotch high moon boots.
edit: found the post:
It was incredible. Easily the best executed event that I've ever been to. If you're at all interested in the creative/design process, you would have had a hard time containing yourself.
It started with an intro of all the different folks that contribute to the design process who were in the room. Concepting, storytelling, color, textures, materials, actualizing (from 2D to 3D), factory production, retail/experiential...all the different pieces that work in concert to take a vision and make it a reality (and Sean Wortherspoon).
You're brief was to bring what's compelling about NYC to you...to life...through a silhouette. AM 1, 90, BW, 97, 98, Vapormax Plus, 180, 93, 270.
Set your narrative. Pick your model. Then bring it to life on the mood board. Then design the silhouette with all the various design elements available to you.
Design elements: After the briefing, you toured the space, there were raw silhouettes, material boards (synthetics, leathers, nylons, cloth fabrics), color palettes, accessories (dubrets, aglets, patches, etc). All of these these swatches, color palates, etc would get attached to your mood board.
They also had printers for your visual inspirations that you could print out and attach to the mood board for reference purposes.
Everyone working from a design perspective came by to chat and consult with you. You explained your story, and they helped with tips/tricks to execute. But they were all there to unlock your potential...never with a heavy hand, always encouraging.
We spent about 2 hours designing and then pitched our design in a minute video (confessional booth) with the mood board as reference. What's the narrative, and how did you bring it to life.
I think there will be about 300 of these from NYC, they'll vote internally, the best one will get refined and built to go up against the other winning entries from the other key cities where they ran the "ON AIR" competition.
It was an amazing experience. Blew me away.
pics!!