Beginning at 7am on Friday, April 19th, over 60 eager Reebok Classic enthusiasts lined up at our Shoe City store located in the Mall of Prince George’s to grab the highly anticipated re-release of the Shaq Attaq. Later that evening at 6pm, 200+ eager Reebok Classics fanatics attended our exclusive Reebok Classic Shaq Attaq Release Party for a second wave release. Even the Arizona Cardinals’ Darnell Docket was spotted among the crowd of attendees.
With WPGC’s Peter Parker broadcasting live from our store, partygoers received 1 raffle ticket upon entry to secure a chance to purchase a pair of Shaq Attaqs later that night. To enable patrons to get an even better chance at securing a pair, we set up a basketball Pop-A-Shot basketball hoop and those scoring 61 points or more (Shaq’s career high in a game) received another raffle entry and a free Reebok t-shirt.
In addition to the games and giveaways, we also hooked our attendees up with free Kookaburra Wings, Alice Springs Quesadillas and Bloomin Onion Petals courtesy of Outback Steakhouse and quenched their thirst with Vitamin Water courtesy of our good friend Dee at Coca-Cola.
After the event dust settled and the 8pm hour approached, we had a special treat to all in attendance – a pair of Shaq Attaqs signed by Shaquille O’Neil himself! We added this incentive to the raffle and gave away each shoe to 2 lucky people! Following the raffle, 24 lucky winners scored a pair of the exclusive Reebok Classic Shaq Attaq. Peep the pics!