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Signature athletes have the bigger contracts. There are lower tier athletes that are on nikes payroll, they wear whatever models nike wants them too. Same goes for the other brands. When ever contracts come up they find other people to get them shoes.. Alot of people like to wear ever they want swtich brands, those are the ones with no contract. I wish the NFL and NBA would let the teams battle there own jersey contracts.. I dislike adidas.. This would bring in more money to the elite teams battling out with huge contracts just like soccer teams get...from what I understand, Nike only pays their signature athletes.... other athletes, either pay out of their pocket, or they get credits to be used on the Nike elite website.
Oh when a contract player wears another brand shoe on the court they get fined HUGE!