I don't know why you people think by releasing them throughout the year eliminates resellers. It simply helps them. Resellers sell the initial batch to people that couldn't get them because Nike wanted to release limited amount. Resellers just reup again every time Nike does a restock. It doesn't help one bit to those that missed out. How many people score on these restocks? It's same resellers that got them the first time with exception of maybe a few. Nike isn't doing these limited "quarterly" restocks to help those that missed out, they are doing it to create demand. If they released all half million or million pairs of Jordan 11 in one shot people might actually get pairs and it might even be available for a day or two. Keeping things limited and creating this illusion of shoes selling out instantly keeps people on their toes and hungry for next release. These little restocks don't have the slightest effect on their stock prices but it helps long term by creating demand where everything sells out. If you have noticed nothing sits on shelves these days. They changed their strategy and it's working.