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So basic rule of thumb everytime a shoe sells out is blame Kanye?
I guess Nike limiting everything and resellers hoarding everything else has no bearing on anything…
#kanyeshrug
Of course not, we are specifically talking about BREDs and Royals, but if you think the sneaker culture has gone mainstream due to limited releases and resellers you are kidding yourself.
"Limited releases" were pretty rare until everybody and their mother wanted the latest kick. I wear a 15/16...it used to be every shoe Nike made went up to a 18. If I didn't have any money I'd wait out the latest release until I got some money and cop from my local shop for non nike's before eastbay carried nikes, and eastbay for other stuff I wanted.
With the intro of social media and more and more celebs rocking sneakers, and being endorsed by the Nike and adidas' of the world you have what you have now. Sneaker collecting is mainstream and these companies are going to use that popularity to profit. Limited releases...new colorways of classic kicks...
You got high end fashion houses making sneakers now (Gucci, Versace...) you really think limited releases and resellers created this?