- Oct 5, 2015
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AF 1s were historically cheap and IMO are more comfortable than AJ 1s.
With AJ 1 OG Highs retailing at $180, they also cut off accessibility to a lot of people. I know they’re constantly on sale but I think the increased retail prices (up from like $130 retail10-11 years ago) probably also negatively impacted the model’s popularity.
To add on to this point as well, let's not forget the whole COVID-era where "casuals" were constantly fighting cartbots for AJ1s during the "COVID/Last Dance Boom" of the AJ1s to the point where casuals were always having to pay resale for AJ1 OG Highs (and other highly popular Jordan Retros from that time period) for "casual wear".............that gave a more negative reputation towards a lack of accessibility to the mainstream casual consumer towards these shoes.
Whereas the "comfy" and "readily available" New Balances, Hokas, Asics, On, Uggs, Crocs, etc............Accessibility is literally their reputation when compared to the Nike/Jordan Brand products, which is why we are beginning to reach this point today.
If anything, the price jump of the AJ1 OG Highs to $180 was the ultimate icing on top for the casual consumer to say "Nah, I'm done with these shoes for casual purchases."