When Jedi was in here, he mentioned that his Universal source confirmed that Nike has been trying to distance themselves from the BTTF franchise since the 2011 release. Take that for what it's worth. But even though Nike has done some themed shoes in the past, I'm not sure if they needed direct licensing from Universal on any of them. I could be wrong though. But I do think Nike likes to think of themselves as leaders, and not really riding side car on anyones coat tails. I think a lot of you guys are over estimating Nike's "capitalizing on nostalgia" factor. The people at Nike would rather splash with big news of a new tech shoe than a revamped movie prop. My opinion.
But I will say that this pic is dope AF...
I don't know about that....Nike has release multiple BTTF "themed" sneakers with multiple product lines from SB (Dunk's) to 6.0 (also Dunk's) to basketball (hyper dunks)...
I believe the issue is the licensing....technically the Mag's Are a licensed item in which Universal contracted Nike to produce them...the Nike Mag (prototype) is not a Nike product.
Which creates a few hurdles to get through before a retail release can be done....
Nike can produce create and recreate a color way (except that bs Jay Z blue lol) cause you can't own a "concept"...
This is the reason the 11 release was not a retail release but rather an auction with the proceeds going to charity...
Universal licenses some BS company to make official versions for that Halloween costume last year which is the ONLY retail version of what we would call the Mag....it isn't questioned because Universal officially licensed it because I'm assuming Nike and Universal couldn't get on the same page.
Bottom line...I think Nike would love to produce these and sell them...but it's not there product to retro or reproduce...
Much like the Freddy Krug Dunk's or them Gucci foams or Gucci Dunk's (Dunk's are usually the problem) the appearance of copyright is enough to get a product scrapped...but in this case they don't own the product so they are at Universals mercy.
I think we will see some variation of the Nike Mag (which the name is owned by Nike) but it won't look like the BTTF prop which begs the question will the masses still be interested???