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Unfortunately its a combination of People who camp just to resell, People paying 225+ for 160 dollar shoes, Hype, Nostalgia and JB being aware of all this. Those are the reasons why these prices keep going up. Its a perfect scenario for JB. Hell, they could increase the prices again without increasing quality and most of these boneheads would still buy these shoes. However, JB has a moral obligation as a company to make the best product they can, and given the past 10 years, they have failed horribly in that aspect. As time went on, they should have use the technology updates and streamlining in manufacturing to figure out how to make the best product they could, all the time, like they did from 85 to 2004.