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- Apr 22, 2012
Adidas knows how to play "the game" now lolExactly. You don't see anyone talking anymore about Yeezy value dying like they were with the V2 black/color colorways. Adidas yo-yoing the numbers to ensure they can convince everyone they are lucky to be able to buy a pair.
Gotta keep the people thirsty for them
This is especially true if the rumors are accurate about the cream colorway numbers being massive.
I'm very impressed with Adidas' ability to strategize. It's like anytime anyone says the hype around NMD or Yeezys is dying, Adidas says, "Oh yeah? (Salt Bae sprinkle of Zebra V2)"