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More Details on Elimination Chamber Buyrate
While this may be no indicator for WrestleMania, the Elimination Chamber PPV numbers may be an indicator for the rest of the year. If that’s the case, things aren’t looking so good.
The Chamber show on 2/19 in Milwaukee did 180,000 world wide buys, broken down as 126,000 in North America and 54,000 in the rest of the world. Those would be the lowest numbers, by a significant degree, ever for a show headlined by an Elimination Chamber match.
That would be a 15% worldwide decline from last year’s 212,000 total. It breaks down as 13% down in North America from 145,000 and 19% down internationally from 67,000. It should be noted that there will more than likely be a measure of late buys that will close those numbers down a little, but they would be expected to still be down from last year. The 2010 numbers were 160,000 domestic and 127,000 overseas, and in 2009 the Chamber did 174,000 domestic and 98,000 overseas.
This year’s show was built around two Chamber matches, and the most pushed match was John Cena vs. Kane in an ambulance match. The Raw chamber had C.M. Punk, The Miz, Chris Jericho, R-Truth, Dolph Ziggler and Kofi Kingston. The Smackdown chamber had Daniel Bryan, Big Show, Cody Rhodes, Wade Barrett, Santino Marella and Great Khali. There was nothing else on the undercard of any significance.
For a comparison, the 2011 show had the two Chamber matches with the Raw match plus The Miz vs. Jerry Lawler for the WWE title. The Raw chamber match was to determine the top contender for the title with Cena, Randy Orton, R-Truth, John Morrison, Sheamus and Punk. The Smackdown chamber was for the title with Edge, Kane, Drew McIntyre, Rey Mysterio, Barrett, Show and Ziggler.