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Whats so dope about this black light message? Yeah its never been done before, but seriously it adds nothing to the value of the shoe
Your right. This is just another example of what JB does every year to bring some extra intrigue to the shoe. I always laugh when people say the shoes are ugly after they first see them. Then after they see the commercial and the website they are like
. Lol. JB owns them.
I always cop them - whether I like them or not. That is the whole JB presentation - the shoes will grow on you. And you always gotta have the new J's, no matter what you think they look like. JB owns me.
I will say I already like the XXI's. I got the red suedes first and now the white ones are growing on me. I think the blacklight is a great idea and I am dissapointed it won't show up on the suedes. Hopefully there will be some other type of "code" to keep them unique.
"NBA players want to be "gangsta". It is clearly the dumbest league in terms of intelligence. If you did the study, I can guarantee the lowest socio-economic class of kids growing up comparatively to other sports. These kids lived on the street, they were not intelligent, and now they have lots of money. Middle America can't and doesn't want to relate with the people playing the game now."