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They need something to breath life into the id program, last few were really lacking in creativity. Even the Pendleton, which I love, left a lot to be desired. I would think the ordeal of having to actually sit down at your computer or phone, take the time to put them together, and wait for them to arrive, would hopefully deter a lot of resellers. Hopefully. Because if they released as such, it's an L for me.
Yea I agree with all of this. I would think it eliminates bots and resell values so in that regard it's fantastic. Also agree the current ID options are super stale. They have to be close to making a change whith ID options so the timing of the pics could indeed point to nike going in that direction, but for me personally I have a habit of making 20 different ID shoes and not being able to pull the trigger for different reasons. If you give me these animal prints as options wow. I could possibly spend hours making different shoes and not be able to decide which one or ones to actually order.