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Food for thought...
Nike is apparently pissed at Ronnie & could end their long time relationship over his launch of shoe line. It's apparently a breach of contract.
DirecTV loses money offering the package
DirecTV does not report on how many of its customers pay for Sunday Ticket or the revenue they produce, but Bloomberg estimated in December 2013 that about 2 million U.S. subscribers, or 10% of the 20.3 million total, pay for the package. The satellite service offers a free year of Sunday Ticket to get customers to commit to a two-year contract. The cheapest deal which includes the free NFL offer costs $29.99 for the first 12 months which rises to $66.99 in year two.
In the disclaimer text which appears close to checkout when you order DirecTV service online, it says that the regular NFL Sunday Ticket "full-season retail price is $239.94" while the enhanced "MAX" package costs $329.94. If Bloomberg's number is correct -- and there are approximately 2 million paying NFL Sunday Ticket customers -- even if you assume every single one of them pays for the Max package, that still results in only $659,880,000, well less than the $1.5 billion DirecTV will be paying in rights fees. Even if Bloomberg underestimated and the paying number is 4 million, that's still only a little over $1.3 billion -- better, but still a loss.
Nike is apparently pissed at Ronnie & could end their long time relationship over his launch of shoe line. It's apparently a breach of contract.
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