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Just peeped this on a different website. I had no idea they were even discussing such a thing. In fact, I could have sworn that Russell signed to Adidas. Obviously that's not the case.
So how do you guys feel about it? Can Russ sell kicks? Can Russ bring relevancy back to the Jordan signature line? I'm not so sure, being that Russ isn't the star of his own team, but I could be wrong. What you guys think?
Also, here's the press release from Nike/JB
Today, Jordan Brand, a division of NIKE, Inc., announced the signing of Oklahoma City guard Russell Westbrook. The two-time NBA All-Star has agreed to a multi-year endorsement agreement with the brand.
“We are very excited to welcome Russell to the Jordan family,” said Michael Jordan. “Russell’s style, both on and off the court, combined with his love and dedication to the game make him a perfect fit for the Jordan Brand. We love the drive and passion for basketball that Russell brings.”
So how do you guys feel about it? Can Russ sell kicks? Can Russ bring relevancy back to the Jordan signature line? I'm not so sure, being that Russ isn't the star of his own team, but I could be wrong. What you guys think?
Also, here's the press release from Nike/JB
Today, Jordan Brand, a division of NIKE, Inc., announced the signing of Oklahoma City guard Russell Westbrook. The two-time NBA All-Star has agreed to a multi-year endorsement agreement with the brand.
“We are very excited to welcome Russell to the Jordan family,” said Michael Jordan. “Russell’s style, both on and off the court, combined with his love and dedication to the game make him a perfect fit for the Jordan Brand. We love the drive and passion for basketball that Russell brings.”