I know! There is one at my local mall as well. I walked by and somehow the guy convinced me to let him show me about it. He pours this liquid allllll over my Oreos and I'm like whoa WTF are you doing!?! At this point it's too late to stop it so I let him do the thing. I was freaking out for a minute but It turns out working really nice and my shoe looks brand new and then he's like alright, see ya. I have one regular shoe and one super fresh clean shoe and he won't clean the other one unless I buy it, so, I'm like f*ck it ill get it, talk him down a little bit, throw him the dough and finally cleans the second shoe. That's how they get you!! After all though, the stuff does work really good, it's called like Refresh or something. All organic and gentle on the shoe. Recommend it