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- Nov 19, 2007
Theres a black royal pair coming out
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Still no buying/selling/trading.
Also to the guy who got his shipping confirmation from karmaloop, what shipping method did you choose?
Yo to the ppl who already got their pairs in person, are these comfortable enough to ball in. Might cop the regular black & white cw for balling in if thats the case and theyre not hard to cop which I highly doubt they will be
Hope everyone eventually gets their pairs tho
After wearing these today i must say :REEBOK IS BACK!!! The comfort of the shoe is amazing and the way they handled this release was the best way to get back on the map in this new digital age where attention spans are extremely short. I'm definitely anticipating the shaq attacks and the shaqnosis this year as well as my all time grail shoe from Reebok : The Answer 1. Nike better step their game up.
True , but as far as the retro's, they are right back in the mix.but then again, how much longer will it last? Reebok has only so many classics...their new models are straight garbage and unappealing
I'm sure that any and everyone who comes to this board is well aware of Nike's strategy of limited releases. I think what the person you quoted is saying is that Reebok had a chance to differentiate themselves from Nike instead of trying to imitate them. The hyper limited quickstrike strategy does work, but it is far from the only possible course that they could have taken. If you have a beloved colorway of a model it makes sense to make it widely available and then to limit production of newer colorways to draw attention to them. This is what Nike does with most of their retros. Most original colorways are relatively easy to get if you're in any way persistent about acquiring them, but some retro+ colorways are surprisingly limited.
What Reebok chose to do is what Nike does with its signature models (Kobe's, KD's, Lebron's). The highly sought after colorways are also the most limited. Granted at this point it's hard to separate limited availability with someone actually liking the sneaker, but I digress. The basic home/away colors of the sigs are widely available, but the especially vivid and loud colorways draw attention to the line overall with their exclusivity.
I think that at this point I'm not sure if Reebok made the right choice of marketing strategies. They could have mass produced this colorway (which people were clearly champing at the bit for). To help bring attention to the new colorways that most people, to be blunt, couldn't give a **** about. The lone exception in their current Kamikaze II lineup that will be released later is the Black/Red. That is one LOUD sneaker. I would have put a full force marketing campaign behind it and released it in highly limited fashion, and then let the rest of the Kamikaze II releases sales ride off of that.
I think Reebok's mistake here might be underestimating just how much nostalgia (and the feigned nostalgia for a time that you weren't born for now popularized by hipsters) can drive the sales of a release like this. I'll use myself as an example of this. I never watched Shawn Kemp play, I'm not from Seattle, and I'm not a Sonics fan. I also never bought Reeboks as a kid; for me it was generally Jordan's or some Shaq's from payless with nothing in between. But this is undoubtedly a ridiculously great looking sneaker. Knowing that this is an OG colorway and being able to see Shawn Kemp on cards and watch videos of him in these, makes me want this colorway specifically. All of the retro+ stuff I can take it or leave it because it's nice, but there's no history there. Ultimately what I'm saying is that Reebok could've easily let history sell large numbers of this sneaker, and put a great marketing and hype campaign behind their new retro+ colorways.
TL;DR
Reebok should've made more of these because those retro+ colors are probably going to sit HARD.
Unreal. Ordered my pair off reebok.com yesterday at 8 am. Selected the free ground shipping. They were delivered to me this morning at 9:30 am. I will be ordering a lot more from reebok.com. Never had shipping that fast for free
Unreal. Ordered my pair off reebok.com yesterday at 8 am. Selected the free ground shipping. They were delivered to me this morning at 9:30 am. I will be ordering a lot more from reebok.com. Never had shipping that fast for free
You sure those came from Reebok.com? You didn't pre-order a pair anywhere?
never knew it was there.....used to race there a lot when I was youngerYep! Order them from reebok.com. Their warehouse is located in Spartanburg, SC , I am located in charleston, sc! So it makes senseYou sure those came from Reebok.com? You didn't pre-order a pair anywhere?