It turned for the worse once JB started going PE crazy. The D Miles, Q Rich, Ray Allen era ... even Bron having PEs in high school. Combine that with the boom of sneaker sites and sneaker culture going mainstream, it was no coming back. That’s when they start pissing on consumers imo.
As far as what the athletes post, they are a product of the sneaker head boom and they just have an unfair advantage to exclusives. It’s like a sense of accomplishment to them because of the value society has placed on sneakers. It’s just a look at me society now.
Personally, I don’t mind the athletes not wearing what’s released, but don’t release uninspired trash. The best and latest example was the Kyrie 3. The PE compared to the GR was criminal.
It’s been a issue of mine since the melo 12 and only azg. I just learned to accept it. At least Bron wore almost all of the GR soldier 11 lol