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With this whole friendship that they have going on now, my suspicions that their beef was staged for marketing process have grown. It makes sense from allaspects. Jay-Z needed something huge to push him over the edge into legit mainstream rapper, and Nas needed something to rekindle his career. They get intothis "beef" without anything really sparking it, and then release albums almost simultaneously, whose buzz is largely created by the beef, and bothof which are huge successes. A few years later, the beef is no longer interesting/newsworthy, so they appear on stage and squash the beef, once again abrilliant move from a marketing standpoint.
Not that this makes me like the beef records, or Jay and Nas any less,
to both men for making money off the beef.
Not that this makes me like the beef records, or Jay and Nas any less,