- 10,478
- 9,125
At some point adidas is going to have to go the Nike route and deal with the horrible customer/buying experience that comes with buying shoes from them. Let's see how bad they let it get though. Nikes situation got pretty bad before they decided to improve buyer experience.
Adidas would lose too much for that to happen.
If they begin to mass produce boost...yeah, no one is going to buy, and the sheep will move on to the next hyped up thing.
Boost is nothing but hype imo.