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picked up a reissue of one of my favorite Sean Cliver graphics as a kid
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I plan to get these for my girl while I get the Black and Orange Halloween AF1's instead of buying costumes.Nike SB Dunk Low “Mummy”
Color: Coconut Milk/Seafoam-Yellow Strike
Style Code: DM0774-111
Release Date: October 25, 2021
Price: $110
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very interesting article
“ “A lot of people think it’s because of bots,” he added, claiming that Nike does a good job defending against sneaker bots that seek to cheat online launches.
Faris said during the meeting that Nike plans to recalibrate demand by “redefining scarcity.” In illustrating this he gave the example of the Off-White x Nike Dunk Lowrelease from this summer, a collection of 50 colorways that were released only on SNKRS via its exclusive access program. Through exclusive access, Nike sends users a push notification giving them the opportunity to buy a specific shoe, rather than asking them to enter a draw for the chance to buy. Faris said Nike released 500,000 pairs of the shoes via exclusive access.
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Nike released the Off-White Dunks via exclusive access on SNKRS. Image via Flight Club
Faris’ comments about the success of the Off-White release echo those made by Nike CEO John Donahoe in September during the company’s most recent earnings call, where he said the shoes were sold to the “most deserving” shoppers. The idea of these drops—described by Donahoe as “exclusivity at scale”—is to maintain an aura of rarity around a product while still fulfilling a meaningful amount of demand”
very interesting article
“ “A lot of people think it’s because of bots,” he added, claiming that Nike does a good job defending against sneaker bots that seek to cheat online launches.
Faris said during the meeting that Nike plans to recalibrate demand by “redefining scarcity.” In illustrating this he gave the example of the Off-White x Nike Dunk Lowrelease from this summer, a collection of 50 colorways that were released only on SNKRS via its exclusive access program. Through exclusive access, Nike sends users a push notification giving them the opportunity to buy a specific shoe, rather than asking them to enter a draw for the chance to buy. Faris said Nike released 500,000 pairs of the shoes via exclusive access.
![]()
Nike released the Off-White Dunks via exclusive access on SNKRS. Image via Flight Club
Faris’ comments about the success of the Off-White release echo those made by Nike CEO John Donahoe in September during the company’s most recent earnings call, where he said the shoes were sold to the “most deserving” shoppers. The idea of these drops—described by Donahoe as “exclusivity at scale”—is to maintain an aura of rarity around a product while still fulfilling a meaningful amount of demand”
I’m with you. I’ll won’t say that I’ve converted completely, but most of my purchases in the last 8-10 months have been “Not Nike”It’s true. I bought some pairs of New Balance for the first time as an adult (I’m pretty sure I wore some growing up as a kid) in 2020 in part because Nike and Jordan’s shoes were hard to get at retail, even with entering 20+ raffles.
very interesting article
“ “A lot of people think it’s because of bots,” he added, claiming that Nike does a good job defending against sneaker bots that seek to cheat online launches.
Faris said during the meeting that Nike plans to recalibrate demand by “redefining scarcity.” In illustrating this he gave the example of the Off-White x Nike Dunk Lowrelease from this summer, a collection of 50 colorways that were released only on SNKRS via its exclusive access program. Through exclusive access, Nike sends users a push notification giving them the opportunity to buy a specific shoe, rather than asking them to enter a draw for the chance to buy. Faris said Nike released 500,000 pairs of the shoes via exclusive access.
![]()
Nike released the Off-White Dunks via exclusive access on SNKRS. Image via Flight Club
Faris’ comments about the success of the Off-White release echo those made by Nike CEO John Donahoe in September during the company’s most recent earnings call, where he said the shoes were sold to the “most deserving” shoppers. The idea of these drops—described by Donahoe as “exclusivity at scale”—is to maintain an aura of rarity around a product while still fulfilling a meaningful amount of demand”
It’s true. I bought some pairs of New Balance for the first time as an adult (I’m pretty sure I wore some growing up as a kid) in 2020 in part because Nike and Jordan shoes were hard to get at retail, even with entering 20+ raffles.
Before last 2 years I hadn't bought any shoes not Nike/Jordan since I was 14. So a 16 year run of just them. Have expanded last 2 years because it's too hard to get anything.I’m with you. I’ll won’t say that I’ve converted completely, but most of my purchases in the last 8-10 months have been “Not Nike”
Nike SB Dunk Low “Mummy”
Color: Coconut Milk/Seafoam-Yellow Strike
Style Code: DM0774-111
Release Date: October 25, 2021
Price: $110
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should i pull the trigger for $360 on gundam now or wait? im willing to pay resell but don't wanna feel regret if the price goes down..
should i pull the trigger for $360 on gundam now or wait? im willing to pay resell but don't wanna feel regret if the price goes down..
Stockxdo you have a preorder site you can secure it?
.. I'd be interested
Im in the same boat. Probably a solid few years of just Nike. Now my collection is getting more diverse, and my daily rotation has only a few pairs of Nikes.Before last 2 years I hadn't bought any shoes not Nike/Jordan since I was 14. So a 16 year run of just them. Have expanded last 2 years because it's too hard to get anything.
Actually got some NB574s two weeks ago lol. Hadn't had any NB since 7th grade.
What's a daily rotation? I've got like 70 pairs. I end up wearing the same like 15 though.Im in the same boat. Probably a solid few years of just Nike. Now my collection is getting more diverse, and my daily rotation has only a few pairs of Nikes.