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In 1991 he cut his first album, Get Away Clean, under the name Master P for the tiny In A Minute label. While the first two Master P albums sold negligibly at first, he was quickly learning the rudiments of both the record business and the hardcore rap market, and in 1994, Miller observed that while major labels were shunning hard-edged "gangsta rap" in a desire to avoid controversy, there was still a large and loyal market for street-level hip hop. That year, Master P dropped his third album, the more accomplished 'The Ghetto's Tryin' to Kill Me!', on his own No Limit Records label. Master P sold this album out of the trunk of his car yet still managed to sell an impressive 250,000 copies without the benefit of national distribution.
Then Master P decided to sign his two brother (C-murder and Silkk the shocker) to his No Limit label. The three Millers together recorded with the name TRU, while rappers Mystikal and Mia-X also recorded platinum-plus releases for No Limit. Artists before Master P were focused on the popularity and glamour that being a hip hop artist brings instead of focusing on the financial benefits that could've be gained. All that changed in 1996 when Master P signed a ground breaking music distribution deal with Priority Records, one where No Limit Records would retain 100% ownership of their Master Recordings and keep 85% of their record's sales while giving Priority 15% in return for pressing and distribution. This deal caused Master P to make millions off of it. After this people's eyes were opened and they realised the amount of money that could be made by entering into the hip hop business.
Source
Originally Posted by r0yalty
Came in here to mention them. They second to No Limit.Originally Posted by Triple Homicide
DO NOT forget about:
Originally Posted by cartune
I think you meant to say
If It Wasn't For ___________ There Would be no executive deals for rappers, no corporate endorsements, no Roc, no Jay cutting big deals, etc.
Originally Posted by gone in 60 seconds
Pioneers= 2 Live Crew,Ghetto Boys,UGK,Suave House
$$$/opening doors=No Limit,Cash Money,Hypnotised Minds
Originally Posted by BradNSU
I 4rm da south New Orleans 2 be exact 2 me these dudes created our hiphop sence & Open da doors 4 dudes like T.I.,Luda (in no order)
Scarface
UGK
8Ball &MJG
Outkast & da whole dungeon family(Goodie Mob,Organized Konfusion ect.)
2 Live Crew
No Limit Records
Cash Money
Mystikal
Geto Boys
Harlem On The Rise I see u wit dem old No limit Videos homie " Heaven for A gangsta" use 2 be ma Sh*t I remember watchin dem videos on Phat Phat & all Dat(all ma people 4rm da N.O. know wat I'm talkin bout) much luv 4 dis thread homie