Also Deion’s last Nike signature shoe... The Air Speed Flash! I'm not sure why they departed from the Diamond Turf / DT naming formula? Randy Moss and others wore these a ton in the 1998-1999 season. In the season after you would see Deion go on to wear the Air Zoom DBL (Turf PE) and various...
Since we talking Deions! Lets talk about the rarest Diamond Turf. DT Max Low from 1997. One of the first nike lows for training in the offseason. Shares the same midsole and outsole as the DT Max IV... so could be considered the 4 low. No one ever mentions these!
I’m honestly starting to believe Jerry’s time and influence isn’t what it is was and he’s no longer confident in the adi partnership / product, as it will be scrutinized and potentially not hit as initially expected. I feel he came to adi 3-5 years too late, and if you analyze his full product...
This has been the formula since the beginning of time! Your paying the partner to influence consumers… same with athletes, brands, boutiques etc. This is the essence of endorsement deals. You keep the pinnacle product aspirational and then you create more accessible and price efficient product...
Ja is about to take over the performance sneaker game! It’s price accessible, takes color well, and he’s on upward trajectory. These would have been the must have Christmas gift if they released! But at the end of the day this is what the next generation will remember! Moments like these. It’s...
Yeah! This isn’t Jerry fam! This is just a new adidas collection. Hence the Chapter 01 thing…
The only thing I will say that is somewhat misleading is the new Kobe / crazy shoe. That shoe isn’t a performance shoe at all. It’s just a new lifestyle shoe. Wasn’t really apart of the collection...
This basketball collection that just dropped isn’t Fear of God. This is exactly what I was referring too in my last post about Jerry and Fear of God’s aesthetic “Influencing” the overall direction of Adidas basketball. Him being the “Creative director” was suppose to allow for adidas to...
Jerry is still doing basketball through his Fear of God athletics line. He had some aesthetic influence on the upcoming sig lines like the Trae 2, Harden 7, and Dame. Not saying he was physically involved but the basketball line incorporated inspiration and some overall direction. The biggest...