not sure whats in it for him, but he does raffles all the time and nobody has come out against him yet. maybe hes garnering a following before he launches something bigger.
bots don't check out as fast as these 'sold out'.
then i saw a size 8 up on the size for about a half of a second around 8:10 but you couldn't even click on it, let alone attempt to put it in your cart.